In a groundbreaking development within the web3 gaming sphere, Helika, an innovative venture aimed at empowering game development studios to construct, expand, and enhance their products, has revealed a strategic partnership with Notcoin, a prominent web3 community. This alliance seeks to reshape user acquisition (UA) strategies by leveraging collective resources to benefit both traditional and web3 gaming studios, potentially circumventing conventional advertising channels.
Renowned for its cutting-edge solutions that enable game developers to efficiently expand their operations, Helika seamlessly complements Notcoin’s vast user base, comprising more than 9 million off-chain and over 2 million on-chain holders. The synergy between these entities is set to introduce a new era in gaming promotion and community involvement, establishing a new standard for the industry.
Transforming Game User Acquisition and Engagement, the collaboration introduces an integrated product offering that merges Helika’s advanced tools like Helika Attribution, Engage, and Analytics with Notcoin’s questing platform. This integration is designed to enrich the gaming experience by enhancing user acquisition and engagement metrics, pivotal for any game’s success in the fiercely competitive market. The objective is to deploy a more precise and targeted marketing approach that could lower costs and elevate the accuracy of advertising endeavors.
Inal Kardan, Gaming Lead at the TON Foundation, expressed excitement about the partnership’s potential impact on the gaming sector. “The collaborative efforts of Helika and Notcoin hold the promise of introducing the next evolution of gaming on platforms like Telegram,” he remarked. The TON blockchain, which also weighed in on the collaboration, hinted at the significant implications of this partnership with a lighthearted comment, “Probably nothing…”
As part of this strategic coalition, the initial five clients utilizing these integrated solutions are currently engaged in a testnet phase, showcasing the proactive measures undertaken by both Helika and Notcoin to ensure the efficiency of their joint offerings. This initiative not only underscores the partners’ dedication to fostering innovation but also signifies a crucial stride towards establishing a more interconnected and streamlined ecosystem for the gaming community.
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